If you use UPC barcodes acquired via third-party sellers, your Vendor Central products could be in danger of being delisted by Amazon. Learn more about Amazon’s GS1 requirements for Seller Central sellers (and LCM’s guidance for Vendor Central sellers).
While it’s important to create ASIN detail page content for bullets, product description, and A+ presentations as evergreen as possible, that doesn’t mean you shouldn’t just fire your content into the belly of the Amazon beast and then forget it.
There are dozens of little decisions that need to be made with every detail page on Amazon. Just one wrong decision can prevent you from growing quickly to a top category product.
Success on Amazon starts with an optimized Detail Page Experience (DPX), and each of these elements require thought and strategy to ensure your detail page produces a higher conversion rate, improved search ranking, and better customer reviews.
The era of Amazon brand alarmism is upon us. There has been an explosion of companies — especially former sellers — who now bill themselves as consultants that are actively marketing services to Amazon Vendors.
New Year, new products! Back from holidays, and your company may be getting ready to load 2019 items on Amazon.com. Loading products through the Amazon New Item Setup template can be deceivingly simple to do. Here are 10 Pro Tips to ensure you optimize your setup.