New Year, new products! Back from holidays, and your company may be getting ready to load 2019 items on Amazon.com. Loading products through the Amazon New Item Setup template can be deceivingly simple to do. Here are 10 Pro Tips to ensure you optimize your setup.
If you’ve sold directly to Amazon for at least a year then you know that Amazon loves to make continuous upgrades to their systems and processes. They continuously challenge themselves, and you to improve. Their recent changes to expected lead time and ship/delivery windows could have you scrambling to keep up, and frustrated with chargebacks for missing those windows.
Your company may produce fantastic consumer products and want to get into North America’s largest online retailer, but unless you clearly know what you’re getting yourself into, you should properly prepare yourself for the process. It will be unlike working with any other retailer you have ever worked with, and there is potential risk if you aren’t ready and capable.
The best way to improve on your 2014 Amazon.com sales in 2015 is to closely analyze your 2014 data. Identify deficiencies, seasonal growth patterns, marketing ROI, big forecasting changes, and much, much more. Amazon provides a plethora of sales metrics in Vendor Central–there’s no time like the present to use it.
There is an old saying at Amazon; “During Holiday the days are like weeks and the hours are like days…” This saying is far closer to the truth than it sounds. If you are an Amazon Vendor, depending on your category and the “giftability” of your product, you may be able to watch your daily sales rate rise at an incredible rate. Purchase Orders may come in from the blue, or you may be called by an Amazon employee asking you to expedite a shipment.
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