Amazon Pro Tips

Avoid Amazon Lead-Time Chargebacks (10 PRO TIPS)

If you’ve sold directly to Amazon for at least a year then you know that Amazon loves to make continuous upgrades to their systems and processes. They continuously challenge themselves, and you to improve. Their recent changes to expected lead time and ship/delivery windows could have you scrambling to keep up, and frustrated with chargebacks for missing those windows.

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Are You Ready to Be an Amazon.com Vendor? (10 PRO TIPS)

Your company may produce fantastic consumer products and want to get into North America’s largest online retailer, but unless you clearly know what you’re getting yourself into, you should properly prepare yourself for the process. It will be unlike working with any other retailer you have ever worked with, and there is potential risk if you aren’t ready and capable.

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New Year’s Resolutions for Amazon Vendors (10 PRO TIPS)

The best way to improve on your 2014 Amazon.com sales in 2015 is to closely analyze your 2014 data. Identify deficiencies, seasonal growth patterns, marketing ROI, big forecasting changes, and much, much more. Amazon provides a plethora of sales metrics in Vendor Central–there’s no time like the present to use it.

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Last Minute Amazon Holiday Strategies (10 PRO TIPS)

There is an old saying at Amazon; “During Holiday the days are like weeks and the hours are like days…” This saying is far closer to the truth than it sounds. If you are an Amazon Vendor, depending on your category and the “giftability” of your product, you may be able to watch your daily sales rate rise at an incredible rate. Purchase Orders may come in from the blue, or you may be called by an Amazon employee asking you to expedite a shipment.

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10 Ways Vendors Damage Their Brand on Amazon.com

Whether or not you sell to Amazon.com, your products are most likely listed on the platform. If you’re not actively managing your brand presence in the biggest ecommerce channel, then you could be doing real damage to your brand. How do you manage retailers who sell your products as 3rd party merchants? How do you…

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Vendor Central Return Rate: The Missing Metric (PRO TIPS)

Vendors have a damage or returns allowance deducted from their remittances. This is initially estimated by the Amazon Vendor Manager and is part of the of the legal agreements you sign in Vendor Central when you first get setup (Question: Do you have all your agreements downloaded? They are legal contracts!). A better name for it would be “Return Allowance.” On return to Amazon, products may be either placed back in inventory if unopened, refurbished/evaluated and sold on Warehouse Deals, liquidated, or destroyed. In any case, that agreement means they won’t come back. As this allowance agreement comes to the end of its term, your vendor manager will pull a report and review your returns rate. They will then negotiate with you to cover return costs if your return rate exceeds your current deduction.

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PRO TIPS for Treating Amazon as a Customer

Amazon is called the 800 pound gorilla and an unfeeling machine, but the fact is they are a group of very smart people led by a unique individual with a unique vision. They have changed the world with their passion, technology, and hard work. Working smartly, you too can benefit from this amazing online marketplace. But you must treat Amazon as a customer.

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